Ways to Improve Spa Experience
As the wellness market booms, new spas are being opened all the time. What can you do to stand out among the rest when choosing a relaxing spot? You must focus on creating great customer experiences. Research has shown that customers who are concerned about their customers are more likely than others to generate sales. Nike is an excellent example.
Competent service will make customers more satisfied. According to research, customers who are satisfied with their service increase the likelihood of them telling 9 other people about it. This in turn leads to a 20% increase in sales. Customers who receive high-quality products and services at an affordable price are more likely than others to return. They are satisfied with the service or product they received.
Let's take a look at how we can offer excellent customer service to our customers at LIV24.
Customers should feel welcomed
Customers will feel more relaxed and friendly if they are greeted warmly. You should do everything you can to give customers the right impression when they arrive in town. These little touches can all be combined, from employees greeting guests upon arrival with a "good afternoon" to smiling faces at check-in desks. While some people may look tired upon entering a place, others are busy providing great service. Remember why you started your business: to make people feel relaxed.
It's easy to underestimate the power of small gestures. You might think it silly to be concerned about the little things. Remember that where you start will determine your success. A dull and elegant coat might be a good choice for someone who arrives with it.
Book Appointments & Bookings Faster and More Efficient
It can be difficult for you to make appointments at your gym. It will take you longer to manually check information and it may be difficult to remember who someone is that needs services from another part of the business.
A well-designed booking engine will make it easier for managers to solve these issues. This booking engine provides valuable data that can be used by managers to improve customer satisfaction and loyalty, as well as to ensure consistent service delivery. A record of who was interested in your club and how you reached them can help you make better marketing decisions.
According to industry research, many spa owners want their customers to book a treatment online. Software that allows you to see vacant slots in real-time and increases your revenue could be a great option. This could be a great way to help customers who are in urgent need.
Keep active on all communication channels
With today's technology, businesses must be available on every channel. Customers today look at websites before visiting your business. Responsive design is crucial and should work on mobile devices as well. Social media is an integral part of customer service. When creating your social media profile, it is important not to underestimate its importance. This will make sure that you're available 24 hours a day and reach potential clients even in a hectic world.
You can create a Facebook, Pinterest, or Twitter page and keep it up-to-date with new articles. Social media is not just for one-way communication. Even if your customers contact you via Twitter or email at night, they must be able to reach you anytime. You might appear distant to customers if you don't respond to their messages or questions. They might feel that you are not socializing online or answering work-related queries, but they are acting detached.
Reward loyal customers
Loyal customers are your best weapon against losing money. It's seven times more expensive to acquire a client than it is to keep an existing customer. They also spend more. Bain & Company research has shown that 5% can double profits by 25%
Many businesses forget to maintain loyal customers when planning their marketing campaigns. This means that regardless of how successful a company is, there will always need to be an improvement.
Loyalty programs can be a great way for your spa to convert customers into regulars. These programs are very affordable and can yield great results. These programs give you insight into your guests' preferences and provide an incentive for them. After a while, your guests will be happy to return to you for the perks.
You must give feedback
Customers will feel more heard, and they will be satisfied if they're listened to. Attention, 83% of customers who complained felt they were resolved after receiving an answer from the company.
It is not enough to listen to what is being asked. But it's equally important to take the time out of our busy lives to respond. This will enable valued clients to maintain their relationships with each other and help them build new ones.